Ao1 - Part 2 Digipak/CD cover

I am analyzing this digipak by a band called 'Paramore'. The CD is contained inside the first page of the digipak in a pocket which cuts across half of the page showing part of the CD. The background of the cover is a nude colour giving it a very neutral and clean look. The main colours are black and yellow which are in the butterfly's wings and body which are pinned individually against the nude background and contrast with this making them stand out. The butterfly is represented graphically but made to look very realistic. The butterfly being pulled apart and then pinned back together reflect many of Paramore's  lyrics and you would need audience foreknowledge to decode this. The text follows conventions of CD covers in the way that the bands name is made clear and is much larger text than the name of the album which, in this case, is just above the band name and is in italic text, with only lower case used. All text is in black which stands out from the background and also keeps to the 3 main colours on the cover of this digipak, yellow, nude and black. The text is right aligned and is sectioned off by the black line that goes vertically down the front cover. The messages in this digipak are mainly visual as there is no text other than the band name and album name. I think the name of the album, 'brand new eyes', gives the listener a insight into the meaning behind the digipak cover. This digipaks target audience would be 14 - 35 as the band are in their twenties and sing rock/pop songs suitable for this age range. The title being 'brand new eyes' reflects the image in a way. The butterfly has been taken apart and pinned up together again, it's similar to the surgical thought of having brand new eyes. Although the title 'brand new eyes' is a pun, by this they don't mean it literally, they mean it in the sense of seeing things in a new light.

Within the digipak it is shown that this band where signed by the record label 'FUELEDBYRAMEN'. Fueled by Ramen was created in 1996. The president/co-founder of the label is John Janick and it has become one of the best record labels for signing the most popular punk-inspired rock/pop bands of our century.